In today’s digital landscape, establishing a strong online presence is imperative for businesses to effectively reach their target audience and remain competitive. Search Engine Optimization (SEO) has emerged as one of the most effective strategies for achieving this goal, by optimizing websites to rank higher on search engine results pages (SERPs). This has led to a steady growth of the global SEO market in recent years, with a valuation of $46,656.2 million in 2020 and a CAGR of 16.7% since 2015. The market is expected to continue its upward trend, with projections indicating a growth to $103,236.2 million by 2025, at a rate of 17.2%. 

If you want to tap into the growing SEO market and outsource your SEO services, you should consider the Philippines as it has become a favored destination for businesses worldwide. With a talented pool of digital marketing professionals and a favorable cost of living, the Philippines offers top-notch SEO services that can help boost your online visibility and drive more traffic to your website. In this article, we’ll discuss the top 5 Philippines SEO services that you should consider for your business.

Table of Contents

Website Audit
SEO Keyword Research
Page Optimization
Analytics Tracking
Link Building

Top 5 Philippines SEO Services

#1: Website Audit

A comprehensive website audit involves analyzing various aspects of your website, such as site structure, page speed, mobile-friendliness, content quality, and backlink profile. The audit can reveal issues such as broken links, duplicate content, slow loading times, and poor mobile responsiveness, all of which can negatively impact your search engine rankings. By conducting a thorough website audit, you can gain valuable insights into your website’s strengths and weaknesses and develop a plan to improve its overall performance.

Many Philippines SEO services offer website audit as part of their package to help businesses identify and fix any issues that may be preventing them from achieving their online goals.They use various tools and techniques to assess your website’s performance and provide recommendations on how to improve it. This may include optimizing your website’s structure, improving its content quality, and implementing technical SEO best practices. By conducting a website audit, you can ensure that your website is optimized for search engines and provides a better user experience for your visitors.

Overall, a website audit is an essential first step in any SEO campaign. It provides valuable insights into your website’s performance and helps you identify areas that need improvement. 

#2: SEO Keyword Research

Keyword research is a critical component of any successful SEO strategy. It involves identifying the keywords and phrases that your target audience is searching for and incorporating them into your website’s content. By optimizing your website with relevant keywords, you can increase its visibility on search engine results pages and attract more qualified traffic to your website.

Seo specialists conduct keyword research to help their clients identify the most relevant and profitable keywords for their business. They use various tools and techniques to analyze keyword search volumes, competition, and relevancy to determine which keywords will provide the best return on investment.

Keyword research is an ongoing process that involves monitoring and adjusting your keyword strategy based on changes in search engine algorithms and user behavior. A commonly provided Philippines SEO service is to continually monitor and optimize your keyword strategy to ensure that your website is ranking well for the most relevant and profitable keywords in your industry.

#3: Page Optimization

Once you have conducted a website audit and completed your keyword research, the next step is to optimize your website’s pages. Page optimization involves making changes to your website’s content and structure to improve its relevance and visibility for specific keywords.

Some of the most common Philippines SEO services is to implement a variety of on-page optimization techniques to improve website rankings. These techniques may include optimizing meta tags, headings, and content to ensure that they include relevant keywords and provide a positive user experience.

Another critical aspect of page optimization is ensuring that your website is mobile-friendly. With more than half of all website traffic coming from mobile devices, it’s essential to optimize your website for a range of screen sizes and resolutions.

#4: Analytics Tracking

Analytics tracking refers to the process of measuring and analyzing website data to gain insights into website performance. It involves collecting data on website visitor behavior, including the pages they visit, the time they spend on each page, and the actions they take on the site, such as filling out a contact form or making a purchase.

Analytics tracking is one of the most used Philippines SEO services. It involves using tools such as Google Analytics, which can provide detailed reports on website traffic, user behavior, and other important metrics. Around 28.1 million websites use Google Analytics, while the remaining websites opt for alternative analytics tools such as Piwik, Clicky, and Woopra.

By tracking and analyzing website visitor behavior, businesses can gain insights into how their website is performing and make data-driven decisions to improve their online presence and user experience. Overall, analytics tracking is a vital component of any successful SEO strategy; its valuable insights can help companies improve their website’s online visibility and thereby gain a competitive advantage.  

#5: Link Building

Link building is a crucial aspect of search engine optimization (SEO) that involves acquiring high-quality backlinks from other websites. Backlinks are links that point to your website from other sites, and they are an essential factor in determining your website’s authority and relevance in search engine rankings.The greater the number of backlinks a webpage has, the higher the amount of organic traffic it receives through Google.

SEO specialists use various link building strategies, including guest posting, broken link building, and resource page link building, to acquire high-quality backlinks from reputable websites in their niche. By building a strong backlink profile, businesses can improve their website’s online visibility and attract more organic traffic to their site.

However, it is important to note that not all backlinks are created equal. Low-quality backlinks from spammy or irrelevant websites can actually harm your website’s SEO performance and lead to penalties from search engines. That’s why it’s essential to work with a reputable and experienced outsourcing company that understands the importance of building high-quality backlinks from relevant and authoritative websites.

Conclusion: Top 5 Philippines SEO Services

In conclusion, optimizing your website for search engines is a multifaceted process that demands a comprehensive SEO strategy. Outsourcing companies in the Philippines provide a range of crucial SEO services, such as website audit, SEO keyword research, page optimization, analytics tracking, and link building. By utilizing one or a combination of these SEO services, businesses can increase their online visibility and establish brand awareness, thereby leading to growth and success.

To learn more about outsourcing, you can read our 8 Tips for Successful Outsourcing article. We invite you to follow us on social media and to visit our website to learn more about our services.

About Us: Sourcefit is a widely recognized US-managed business process outsourcing company based in Manila, Philippines. We proudly serve over 100 clients with a workforce of more than 1,300 employees. Our global centers can serve multiple markets, and our staff is highly proficient in English, Spanish, French, and Portuguese. Whether you need a few or many employees, we can help you achieve your business goals and build high-quality offshore teams.

Latest Awards

Sourcefit’s commitment to excellence has been recognized through numerous industry awards and certifications.

We recently received the Fortress Cyber Security Award from the Business Intelligence Group. Sourcefit was also honored with the prestigious recognition of Best Outsourcing Solutions Provider in the Philippines during the 2023 Business Excellence Awards.

Other awards include: FT ranking of 500 high-growth Asia-Pacific, The Marketing Excellence Awards, Inquirer Growth Champion,  HR Asia Awards, among others.

Related Articles

Tips for Successfully Outsourcing SEO Processes
Why Outsource to SEO Experts in the Philippines
Outsource Digital Marketing Services: Your Key to Brand Awareness
7 Benefits of Outsourcing Digital Marketing
7 Effective Marketing Strategies for SMEs in 2023

Not sure where to start? Connect with us and see how Sourcefit can help you grow your business.