The Top Outsourced Content Moderation Companies in the Philippines

March 22, 2023
|By Garegin Hakobyan

The Top Outsourced Content Moderation Companies in the Philippines

As the internet continues to grow at an unprecedented rate, the amount of content being produced every minute is staggering. With this growth, the demand for efficient content moderation is on the rise. According to PwC, for businesses, the challenge of content moderation online is unparalleled, and the stakes are high. It is important for businesses to invest time and money in protecting their branding image as 46% of consumers are willing to pay more for brands they trust. AI-based technologies can also help with content moderation, but they require ongoing monitoring and ethical considerations to build trust. Outsourcing content moderation to service providers continues to be a very good option. No wonder the industry continues to grow at an astonishing rate. According to a report by Grand View Research, the global content moderation market size was valued at USD 6.59 billion in 2020, and it is expected to grow at a compound annual growth rate (CAGR) of 9.5% from 2021 to 2028.

In the Philippines, there are several content moderation companies that offer various services such as text, image, and video moderation, ad integrity and brand safety, and safe gamer experience to protect a company’s branding image. Content moderation companies in the Philippines have a significant share of the global market and are highly competitive. The Philippines is among the top outsourcing destinations for content moderation services, along with countries like India, China, and Vietnam. A report by global strategic advisory firm Tholons notes that the Philippines has a highly skilled workforce, a favorable business environment, and a strong government support for the outsourcing industry. Many multinational companies, including tech giants like Google and Facebook, have established operations in the Philippines to take advantage of the country’s skilled workforce and low labor costs.’ This blog will discuss the importance of content moderation, why the top outsourced content moderation companies in the Philippines is the way to go, and provide an overview of the content moderation industry in the country.

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As the internet continues to grow at an unprecedented rate, the amount of content being produced every minute is staggering. With this growth, the demand for efficient content moderation is on the rise. According to PwC, for businesses, the challenge of content moderation online is unparalleled, and the stakes are high. It is important for businesses to invest time and money in protecting their branding image as 46% of consumers are willing to pay more for brands they trust. AI-based technologies can also help with content moderation, but they require ongoing monitoring and ethical considerations to build trust. Outsourcing content moderation to service providers continues to be a very good option. No wonder the industry continues to grow at an astonishing rate. According to a report by Grand View Research, the global content moderation market size was valued at USD 6.59 billion in 2020, and it is expected to grow at a compound annual growth rate (CAGR) of 9.5% from 2021 to 2028.

In the Philippines, there are several content moderation companies that offer various services such as text, image, and video moderation, ad integrity and brand safety, and safe gamer experience to protect a company’s branding image. Content moderation companies in the Philippines have a significant share of the global market and are highly competitive. The Philippines is among the top outsourcing destinations for content moderation services, along with countries like India, China, and Vietnam. A report by global strategic advisory firm Tholons notes that the Philippines has a highly skilled workforce, a favorable business environment, and a strong government support for the outsourcing industry. Many multinational companies, including tech giants like Google and Facebook, have established operations in the Philippines to take advantage of the country’s skilled workforce and low labor costs.’ This blog will discuss the importance of content moderation, why outsourcing to top Philippine companies is the way to go, and provide an overview of the top outsourced content moderation companies in the Philippines.

How Content Moderation Companies in the Philippines Help Clients

How Outsourced Content Moderation Companies in the Philippines Help Clients
Content moderation companies in the Philippines provide a range of services to their clients, including monitoring and managing online content, filtering inappropriate or harmful content, and ensuring compliance with local and international regulations. These companies use data-driven approaches and advanced technologies to help their clients achieve their content moderation goals. Here are examples showing how content moderation companies in the Philippines help their clients:

1. Improved Online Reputation: Content moderation companies in the Philippines help their clients maintain a positive online reputation by monitoring and managing online content. According to a study by Nielsen, 92% of consumers trust recommendations from friends and family more than any other form of advertising. This highlights the importance of maintaining a positive online reputation to attract and retain customers.

2. Reduced Legal Risks

These companies help their clients reduce legal risks by ensuring compliance with local and international regulations. Failure to comply with regulations can result in hefty fines and legal action.

3. Increased User Engagement

Content moderation companies in the Philippines help their clients increase user engagement by filtering inappropriate or harmful content. According to a study by Pew Research Center, 63% of social media users say they have blocked or unfriended someone because of offensive posts. By removing such content, content moderation companies help their clients retain users and encourage engagement.

4. Improved Efficiency

These service providers help their clients improve efficiency by using advanced technologies such as artificial intelligence and machine learning. These technologies enable content moderation companies to process large volumes of data quickly and accurately, reducing the time and resources required for manual content moderation.

The Importance of Efficient Content Moderation

Content moderation is the process of monitoring and reviewing user-generated content on websites, social media platforms, and other online channels to ensure that it complies with community guidelines and legal requirements. It involves screening content for inappropriate language, hate speech, spam, and other types of harmful or offensive material. Content moderation is essential for maintaining the integrity and reputation of online communities and protecting users from harmful content.

Efficient content moderation is crucial for businesses that rely on user-generated content, such as social media platforms, e-commerce sites, and online forums. It helps to create a safe and positive environment for users and ensures that the content remains relevant and valuable. Poor content moderation can lead to negative user experiences, damage to brand reputation, and legal issues. Therefore, it is essential to have a robust and efficient content moderation system in place.

Top Outsourced Content Moderation Service Providers in the Philippines

The Philippines has become a popular destination for outsourcing content moderation services due to its large pool of English-speaking talent and cost-effective services. Here are just some of the top outsourced content moderation companies in the Philippines:
1. Sourcefit
2. Telus International
3. Concentrix
4. Teleperformance
5. Accenture
6. Alorica
7. Genpact

Outsourced Content Moderation Companies in the Philippines: Late 1990s to Early 2000s

The BPO industry in the Philippines started in the late 1990s, with the establishment of call centers that provided customer support services to companies in the US and other countries. Over the next few years, the industry quickly expanded to include a range of services such as IT outsourcing, finance and accounting, and content moderation.
In the early 2000s, the increasing demand for moderation services from companies around the world led to the establishment of outsourcing companies in the Philippines that specialize in this area. These companies provide a range of moderation services, including social media content moderation, user-generated content moderation, and community management. A combination of factors, including the availability of a highly educated and English-speaking workforce, low labor costs, and the increasing demand for moderation services from companies around the world helped fuel the industry’s steady growth. Today, the outsourcing industry in the Philippines is one of the largest in the world, and content moderation is a significant part of this industry.

Here is a brief overview of the factors that helped the growth of outsourced content moderation companies in the Philippines:

1. Rise of the BPO Industry

The outsourcing industry in the Philippines with the establishment of call centers that provided services to companies in the US and other countries. This led to the growth of the business process outsourcing (BPO) industry in the Philippines, which now includes a range of services such as IT outsourcing, finance and accounting, and content moderation.

2. Availability of a Highly Educated Workforce

The Philippines has a large pool of highly educated and English-speaking professionals, thanks in part to its strong education system. Many Filipinos are fluent in English, which is a major advantage for content moderation services that require proficiency in the language.

3. Low Labor Costs

The Philippines has lower labor costs compared to other countries such as the US and UK, making it an attractive destination for outsourcing services such as content moderation. This allows outsourcing companies in the Philippines to offer competitive rates to clients while maintaining high-quality standards.

4. Increasing Demand for Moderation Services

With the rise of social media and online platforms, companies are facing an increasing volume of user-generated content that needs to be moderated. This has led to the growing demand for content moderation services, which has in turn led to the establishment of outsourcing companies in the Philippines that specialize in this area.

Content Moderation Outsourcing in the Philippines in 2019

In 2019, the global content moderation market was valued at USD 3.27 billion and was projected to reach USD 11.84 billion by 2027, with a CAGR of 16.8%. This growth is driven by increasing concerns over online safety and security, the rise of social media and user-generated content, and the need for compliance with regulations.

Content moderation companies in the Philippines and worldwide increasingly rely on advanced technologies such as artificial intelligence, machine learning, and natural language processing to automate moderation processes and increase accuracy. According to a report by ResearchAndMarkets, the use of AI in content moderation is expected to grow significantly in the coming years, with a projected CAGR of 29.6% from 2020 to 2025.
As the demand for these services continues to grow, content moderation companies will play an increasingly important role in ensuring online safety and security.

Outsourced Content Moderation Companies in the Philippines in 2020

Content moderation companies in the Philippines have played an important role in supporting their clients during the COVID-19 pandemic in 2020. Here are some data and figures that illustrate how content moderation companies in the Philippines have helped their clients in 2020:

1. Increased Demand for Moderation Services

The COVID-19 pandemic led to a significant increase in online activity as people shifted to remote work and socializing. This resulted in a surge in user-generated content, which required moderation to ensure compliance with regulations and community standards. According to a report by TechCrunch, some content moderation companies in the Philippines reported a 30-40% increase in demand for their services in 2020.

2. Compliance with COVID-19 Regulations

Content moderation companies in the Philippines helped their clients comply with COVID-19 regulations by monitoring and removing content that promoted misinformation or violated quarantine protocols. For example, the Philippine government passed a law criminalizing the spread of false information related to the COVID-19 pandemic, which content moderation companies helped enforce.

3. Support for Remote Work

Content moderation companies in the Philippines provided support for remote work by using advanced technologies such as artificial intelligence and machine learning to automate moderation processes and increase efficiency. According to a report by Accenture, 60% of companies in the Philippines planned to increase their use of automation technologies to support remote work in 2020.

4. Improved Mental Health

Content moderation companies in the Philippines helped their clients improve mental health by filtering harmful or offensive content. According to a report by the World Health Organization, exposure to online harassment and hate speech can have negative effects on mental health, such as anxiety and depression.
Overall, content moderation companies in the Philippines played a crucial role in helping their clients navigate the challenges of the COVID-19 pandemic in 2020. By providing moderation services, ensuring compliance with regulations, supporting remote work, and promoting mental health, these companies helped maintain a safe and secure online environment for their clients and users.

Content Moderation Providers in the Philippines in 2021

Companies have benefited from outsourced content moderation services in various ways in 2021. Here are some data and figures that illustrate these benefits:

1. Cost Savings

Outsourcing content moderation services can also result in cost savings for companies. According to a report by Grand View Research, outsourcing content moderation can result in cost savings of up to 50% compared to in-house moderation. This is due to the lower labor costs in countries such as the Philippines, where many content moderation service providers are located.

2. High-Quality Moderation

The Philippines has a highly educated workforce, with a literacy rate of over 95% and a large pool of English-speaking professionals. According to a report by TechNavio, the Philippines is one of the top destinations for outsourcing content moderation services due to the quality of its workforce.

3. Strong Regulatory Compliance

Outsourcing content moderation services to the Philippines can help companies ensure compliance with local and international regulations, such as the GDPR and COPPA. The Philippines has a data protection law in place, which provides a regulatory framework for data privacy and protection.

4. Improved Customer Satisfaction

Outsourcing content moderation services can lead to better customer satisfaction due to faster response times and improved quality of moderation. According to a report by Accenture, outsourcing content moderation can result in a 30% improvement in customer satisfaction.

5. Improved Scalability

Outsourcing content moderation services to the Philippines can help companies improve scalability, allowing them to handle larger volumes of user-generated content and respond to customer needs more quickly.

Overall, companies have benefited from outsourced content moderation services in 2021 by improving efficiency and scalability, reducing costs, improving quality of moderation, ensuring regulatory compliance, and enhancing customer satisfaction.

Content Moderation Companies in the Philippines in 2022

The Philippines continues to be one of the leading destinations for content moderation outsourcing, with a large number of companies providing these services to clients from around the world. The global market for content moderation solutions is expected to achieve a CAGR of 9.62% during the forecast period, with a value expected to reach $15,651.92 million by 2028.
The demand for content moderation services is expected to continue to grow in the coming years, highlighting the importance of these services in today’s digital landscape.

Benefits of Outsourcing Content Moderation to the Philippines

Outsourcing content moderation to the Philippines offers several benefits, including:

Cost Savings
Outsourcing content moderation to the Philippines is much cheaper than hiring an in-house team. The cost of living in the Philippines is much lower than in Western countries, allowing companies to save on labor costs.

Access to a Large Pool of Talent
The Philippines has a large pool of English-speaking talent, making it easy to find qualified content moderators. This ensures that businesses can find the right people for the job, regardless of their location.

High-Quality Work
The Philippines is known for delivering high-quality work, and content moderation is no exception. Outsourcing to top Philippine companies ensures that businesses receive high-quality work at a fraction of the cost.
Top Outsourced Content Moderation Companies in the Philippines: Benefits of Outsourcing Content Moderation to the Philippines

Cost Comparison Between Outsourcing Content Moderation and In-House Moderation

The cost of outsourcing content moderation to the Philippines varies depending on the provider and the scope of work. However, outsourcing is generally much cheaper than hiring an in-house team. The cost of hiring an in-house team includes salaries, benefits, office space, and equipment. These costs can add up quickly, making outsourcing a more cost-effective option. According to a report by Deloitte, outsourcing content moderation services to the Philippines can result in cost savings of up to 60% compared to in-house moderation. While also lowering costs, outsourcing content moderation services to third-party providers has at the same time enabled companies to improve their efficiency and scalability.

How to Choose the Right Outsourced Content Moderation Company in the Philippines

Choosing the right outsourced content moderation company is essential for ensuring the success of your business. Here are some factors to consider when choosing a provider:

Experience
Choose a provider with years of experience in content moderation. This ensures that they have the necessary skills and knowledge to handle different types of content.

Reputation
Check the provider’s reputation by reading reviews and testimonials from their clients. This will give you an idea of their level of customer service and the quality of their work.

Services Offered
Choose a provider that offers the services you need. This ensures that they can handle all your content moderation needs.

Pricing
Compare the pricing of different providers to find one that offers high-quality services at an affordable price.

Conclusion

Efficient content moderation is essential for maintaining the integrity and reputation of online communities. Outsourcing content moderation to top outsourced content moderation companies in the Philippine offers several benefits, including cost savings, access to a large pool of talent, and high-quality work. When choosing an outsourced content moderation company, consider factors such as experience, reputation, services offered, and pricing. By choosing the right provider, businesses can ensure that their content is moderated efficiently and effectively, creating a safe and positive environment for their users.

To learn more about outsourcing, you can read our Top 8 Qualities of an Outsourcing Company in the Philippines article. We invite you to follow us on social media and to visit our website to learn more about our services.

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About Us: Sourcefit is a widely recognized US-managed business process outsourcing company based in Manila, Philippines. We proudly serve over 100 clients with a workforce of more than 1,300 employees. Our global centers can serve multiple markets, and our staff is highly proficient in English, Spanish, French, and Portuguese. Whether you need a few or many employees, we can help you achieve your business goals and build high-quality offshore teams.

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